The Elements Of The Perfectly Persuasive Onboarding Email

The essential guide to writing onboarding emails that inspire your SaaS users to take action

The inbox is a key battleground for SaaS companies – a touch point you just can’t ignore.

**7 out of 10 customers check their inbox MORE than once a day.**

It’s a great opportunity to grab your users’ attentions shifting them from inactive user to customer advocate.

But… the average **business user receives 91 emails every day** (including emails directly from your competitors) so your emails need to be the best – not just another ‘attention seeking product’.

It's time to learn how to write onboarding emails that users can’t ignore and persuade them to get hands on with your web apps.

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What's inside?

We’ve written this book specifically with customer success teams in mind. But anyone responsible for onboarding SaaS customers will become an expert: designers, developers, marketers, customer support agents, product managers.

Chapter 1
What's wrong with your user onboarding?
Chapter 2
The Power of Email Onboarding
Chapter 3
Benefit-driven subject line
Chapter 4
Include the "Because bridge"
Chapter 5
Break down bite-sized tasks
Chapter 6
Progress indicators
Chapter 7
Call to action
Chapter 8
How do you know if your emails are working?

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