You spend a whopping $8 to support a customer over the phone. More if you’re in Europe or the U.S. Live chat comes out to around $5 per person. And emails are still $1.50 a pop.
That could mean over $8,000 in phone support costs alone, plus hundreds of hours of admin work, and lots of time sending screenshots and instructions to answer the same questions over and over. Ouch.
Want to know how helps you support and engage your customers for just pennies?
Gumtree replaced FAQ screenshots with Nickelled guides. The result? Their guides now handle nearly 1 out of 3 support requests.
“Now when a customer really needs our personal support, we have the time and bandwidth to help them.”Learn more →
Analytics that alert you to blind spots in your support center and questions you should be asking: